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John Biggs Talent and/or Voice Producer

Joined: 22 Jan 2008 Posts: 14
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Posted: Thu Mar 06, 2008, 20:05 (GMT) Post subject: Just a few questions... |
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Hello again:
I was curious about a few things.
In the old days, it was refered to as "commercial announcing" but it was basically producing radio spots.
Does that term still apply or is there a difference between a commercial announcer and a voiceover announcer?
Also, can you do voiceover work specifically for radio commercials? That is without working at a radio station.
I know these questions my sound ignorant, but I've been out of the media for a few years.
I get the impression a lot has changed.
Regards,
John Biggs |
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Melba Sibrel Talent and/or Voice Producer - Voice Seeker

Joined: 22 Dec 2004 Posts: 661
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Posted: Fri Mar 07, 2008, 17:45 (GMT) Post subject: Re: Just a few questions... |
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| John Biggs wrote: | Hello again:
In the old days, it was refered to as "commercial announcing" but it was basically producing radio spots.
Does that term still apply or is there a difference between a commercial announcer and a voiceover announcer?
Also, can you do voiceover work specifically for radio commercials? That is without working at a radio station. John Biggs |
A VO artist/actor/talent -- whatever term you use -- can specialize in commercials, but I think most of us now use the term VO as opposed to "Commerial announcer" to describe that. A VO may also produce or simply come in to a studio to voice the script that someone else produces. And while many local radio stations continue to use primarily their on air staff or (God help us!) the owners of the business, to voice, there is VO work to be had for commercials at all levels (local, regional, national, etc.) if you market yourself wisely and have the chops to back it up. Not sure if I really answered all your questions. But in short, no, to my knowledge, no one calls themselves a "commercial announcer" anymore. |
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